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Automotive PR Agency

Automotive PR agency for auto brands, dealership groups, aftermarket companies, and suppliers that want attention in a competitive market.

Our clients have been featured in

Why it's different

PR that speaks your industry's language.

Automotive buyers, from consumers to fleet managers, research heavily before they commit. Coverage in respected auto and business media builds trust, while local stories drive traffic to dealerships. We pitch launches, innovations, and leadership commentary on EVs, pricing, and the future of the industry.

Where we pitch

Automotive media and enthusiast publications, dealer and aftermarket trade press, business outlets, and local news.

Automotive PR Agency illustration by Classy Media

PR angles that work for automotive brands

Editors don't cover companies. They cover stories. These are the angles we build most often for automotive brands:

  • Launches and reveals. New models, products, and services timed for automotive press and reviewers.
  • EV and technology. Electrification, software, and safety innovation stories that tech and auto media chase.
  • Aftermarket and service. Expertise on maintenance, parts, and ownership costs that consumer media publish.
  • Industry trends. Commentary on pricing, supply chains, and regulation from your leadership.

What's included

  • Positioning and messaging that explains what you do in the language drivers, dealers, fleet buyers, and investors use.
  • Daily media outreach to the automotive, technology, and business reporters and editors who cover automotive, with up to three story angles a day.
  • Thought leadership for your leaders: bylines, interviews, podcasts, and awards.
  • Weekly reporting on every pitch and placement, plus the impact on search and AI visibility.

Why PR matters in automotive now

Car buyers and fleet managers research for weeks before they decide, and reviews and features shape the shortlist. Earned coverage in automotive and business media builds the credibility that ads can't, and keeps your brand in the answers AI assistants give about the category.

See our media relations, thought leadership, and AEO services, or compare plans from $4,000/month.

FAQ

Common questions.

Do you work with dealership groups?

Yes. Local coverage of community involvement, expansions, and leadership helps dealerships stand out in their markets.

Can you support a product launch?

Yes. We plan outreach and embargoes around your launch date.

How long does it take to get automotive coverage?

Commentary and trend stories can land within weeks. Launch coverage depends on review timelines, so we start outreach well before your launch date.

How much does it cost?

Our monthly plans start at $4,000. We recommend the right plan on the first call, based on your goals.

Let's talk

Our clients are changing the world. We make sure the world knows it.

Ready to elevate your story, sharpen your strategy, and get the attention you deserve?

Book a 20-minute consultation. We'll review your goals and map the stories and outlets that fit your business.

Book a free consultation

Prefer email? Send us a note.

So we can check which outlets fit your story before we reply.

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