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Crypto PR Agency

Crypto PR agency for Web3 and blockchain companies that need credible coverage in a market crowded with hype and skepticism.

Book a free 20-min call

Our clients have been featured in

Why it's different

PR that speaks your industry's language.

Crypto readers have seen every promise before. What earns attention now is substance: real users, real infrastructure, and founders who can explain why their project matters beyond the token. We position your team as builders, not promoters, and pitch stories about adoption, security, and regulation that both crypto-native and mainstream business outlets will run.

Where we pitch

Crypto and blockchain news sites, fintech and business media, developer and tech publications, and Web3 podcasts.

Crypto PR Agency illustration by Classy Media

PR angles that work for crypto and Web3 companies

Editors don't cover companies. They cover stories. These are the angles we build most often for crypto and Web3 companies:

  • Product and protocol launches. Launches and upgrades explained clearly for crypto and tech media.
  • Security and compliance. How you protect users and work with regulators.
  • Market commentary. Your leaders on adoption, regulation, and market cycles.
  • Real-world use cases. Customers and partners using your technology outside crypto.

What's included

  • Positioning and messaging that explains what you do in the language users, developers, investors, and regulators use.
  • Daily media outreach to the crypto, fintech, and business reporters and editors who cover crypto, with up to three story angles a day.
  • Thought leadership for your leaders: bylines, interviews, podcasts, and awards.
  • Weekly reporting on every pitch and placement, plus the impact on search and AI visibility.

Why PR matters in crypto now

After years of hype and failures, credibility is the scarcest asset in crypto. Coverage in mainstream business and financial media, not just crypto-native outlets, signals that your company is serious, and helps institutions and regulators take you seriously too.

See our media relations, thought leadership, and AEO services, or compare plans from $4,000/month.

FAQ

Common questions.

Do you promote token sales?

No. We focus on company, product, and founder stories. We don't pitch price predictions or investment solicitations.

Can you get coverage outside crypto-native media?

Yes. We pitch angles on regulation, payments, and infrastructure that business and tech outlets cover for a mainstream audience.

How do you build credibility for a crypto company?

By focusing on substance: security, compliance, real users, and experienced leadership, and by earning coverage in mainstream business media alongside crypto outlets.

How much does it cost?

Our monthly plans start at $4,000. We recommend the right plan on the first call, based on your goals.

Let's talk

Our clients are changing the world. We make sure the world knows it.

Ready to elevate your story, sharpen your strategy, and get the attention you deserve?

Book a 20-minute consultation. We'll review your goals and map the stories and outlets that fit your business.

Book a free consultation

Prefer email? Send us a note.

So we can check which outlets fit your story before we reply.

We compile information about you when you request information from us about our services and products. The type of information that we save from you includes your name, your company, and your email address. The information compiled will be used to send you the advertising/marketing information you have requested from Classy Media PR and also to carry out informative communications of our current and future products and services and from third parties. Your data will be saved indefinitely until you express your desire to revoke our permission to use it. Your personal information will never be shared with external companies.

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