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Insurtech PR Agency

Insurtech PR agency for insurance companies that need carriers, brokers, and policyholders to trust a new way of doing insurance.

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Our clients have been featured in

Why it's different

PR that speaks your industry's language.

Insurance runs on trust and regulation. Coverage has to show that your model is sound, your partners are credible, and your customers are better protected. We position your founders as experts on risk, pricing, and claims, and place stories in insurance trade media and the business and fintech outlets that cover the industry.

Where we pitch

Insurance trade publications, fintech media, business and personal finance outlets, and insurance podcasts.

Insurtech PR Agency illustration by Classy Media

PR angles that work for insurtech companies

Editors don't cover companies. They cover stories. These are the angles we build most often for insurtech companies:

  • Customer and claims data. Insights on risk, pricing, and consumer behavior.
  • Product launches. New coverage and distribution models.
  • Partnerships. Carrier and distribution partnerships.
  • Industry commentary. Your leaders on climate risk, AI, and regulation.

What's included

  • Positioning and messaging that explains what you do in the language carriers, brokers, customers, and investors use.
  • Daily media outreach to the insurance, fintech, and business reporters and editors who cover insurtech, with up to three story angles a day.
  • Thought leadership for your leaders: bylines, interviews, podcasts, and awards.
  • Weekly reporting on every pitch and placement, plus the impact on search and AI visibility.

Why PR matters in insurtech now

Insurance is built on trust and regulated closely. Coverage in insurance and business media builds credibility with carriers, brokers, and customers, and supports partnerships and fundraising.

See our media relations, thought leadership, and AEO services, or compare plans from $4,000/month.

FAQ

Common questions.

Do you work with B2B and consumer insurtech?

Yes. We pitch carrier and broker audiences through trade press, and consumers through personal finance media.

What makes insurtech newsworthy?

Climate risk, rising premiums, AI in underwriting and claims, and new coverage for emerging risks are strong angles.

Which media reach insurance buyers and carriers?

Insurance trade publications, fintech and business media, and consumer finance outlets for customer-facing products.

How much does it cost?

Our monthly plans start at $4,000. We recommend the right plan on the first call, based on your goals.

Let's talk

Our clients are changing the world. We make sure the world knows it.

Ready to elevate your story, sharpen your strategy, and get the attention you deserve?

Book a 20-minute consultation. We'll review your goals and map the stories and outlets that fit your business.

Book a free consultation

Prefer email? Send us a note.

So we can check which outlets fit your story before we reply.

We compile information about you when you request information from us about our services and products. The type of information that we save from you includes your name, your company, and your email address. The information compiled will be used to send you the advertising/marketing information you have requested from Classy Media PR and also to carry out informative communications of our current and future products and services and from third parties. Your data will be saved indefinitely until you express your desire to revoke our permission to use it. Your personal information will never be shared with external companies.

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