+1 (954) 692 5880Book a free call
← All industries

SaaS PR Agency

SaaS PR agency for B2B software companies that want press to build category authority and shorten sales cycles.

Book a free 20-min call

Our clients have been featured in

Why it's different

PR that speaks your industry's language.

SaaS buyers research long before they talk to sales. Coverage in the publications they read puts your company on the shortlist and gives your team credible links to share in every deal. We position your founders as experts on the problem your software solves, and place stories in the tech, business, and vertical trade media your buyers trust.

Where we pitch

B2B technology media, business outlets, vertical trade publications for your buyers' industries, and SaaS and founder podcasts.

SaaS PR Agency illustration by Classy Media

PR angles that work for SaaS companies

Editors don't cover companies. They cover stories. These are the angles we build most often for SaaS companies:

  • Customer outcomes. Results from customers in the industries you sell to.
  • Product launches. New products and features framed around the problem they solve.
  • Data reports. Insights from your platform's usage data.
  • Founder and leadership. Your leaders on the future of your category.

What's included

  • Positioning and messaging that explains what you do in the language buyers, users, partners, and investors use.
  • Daily media outreach to the technology, business, and industry trade reporters and editors who cover B2B software, with up to three story angles a day.
  • Thought leadership for your leaders: bylines, interviews, podcasts, and awards.
  • Weekly reporting on every pitch and placement, plus the impact on search and AI visibility.

Why PR matters in B2B software now

B2B buyers research for months and ask peers and AI assistants for recommendations. Coverage in trade and business media puts your product on the shortlist, supports sales conversations, and earns the authority that helps you rank for your category.

See our media relations, thought leadership, and AEO services, or compare plans from $4,000/month.

FAQ

Common questions.

Does PR actually help B2B SaaS sales?

Yes, indirectly but measurably: coverage builds trust during research, gives sales credible proof points, and earns backlinks that lift your search rankings.

Do you pitch trade publications in our customers' industries?

Yes. For vertical SaaS, the trade press your buyers read often converts better than general tech media.

How do you measure PR results for a SaaS company?

We track placements, backlinks, search visibility, AI mentions, and referral traffic, and connect coverage to inbound demand where possible.

How much does it cost?

Our monthly plans start at $4,000. We recommend the right plan on the first call, based on your goals.

Let's talk

Our clients are changing the world. We make sure the world knows it.

Ready to elevate your story, sharpen your strategy, and get the attention you deserve?

Book a 20-minute consultation. We'll review your goals and map the stories and outlets that fit your business.

Book a free consultation

Prefer email? Send us a note.

So we can check which outlets fit your story before we reply.

We compile information about you when you request information from us about our services and products. The type of information that we save from you includes your name, your company, and your email address. The information compiled will be used to send you the advertising/marketing information you have requested from Classy Media PR and also to carry out informative communications of our current and future products and services and from third parties. Your data will be saved indefinitely until you express your desire to revoke our permission to use it. Your personal information will never be shared with external companies.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.