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Wellness PR Agency

Wellness PR agency for supplement, nutrition, and wellness brands that need credible coverage in a category full of bold claims.

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Our clients have been featured in

Why it's different

PR that speaks your industry's language.

Wellness consumers are curious but skeptical. Editors look for science, experts, and real stories, not miracle claims. We build angles around your research, formulators, and customers, and place them in health and lifestyle media with messaging that stays compliant.

Where we pitch

Health and wellness media, lifestyle and women's publications, nutrition and fitness outlets, and wellness podcasts.

Wellness PR Agency illustration by Classy Media

PR angles that work for health and wellness brands

Editors don't cover companies. They cover stories. These are the angles we build most often for health and wellness brands:

  • Expert commentary. Your practitioners on wellness trends.
  • Product and service launches. New offerings told accurately.
  • Founder story. Why the brand exists.
  • Roundups. Best-of lists and gift guides.

What's included

  • Positioning and messaging that explains what you do in the language consumers, practitioners, and retailers use.
  • Daily media outreach to the health, wellness, and lifestyle reporters and editors who cover wellness, with up to three story angles a day.
  • Thought leadership for your leaders: bylines, interviews, podcasts, and awards.
  • Weekly reporting on every pitch and placement, plus the impact on search and AI visibility.

Why PR matters in wellness now

Wellness buyers are skeptical and look for credible voices. Coverage in respected health and lifestyle media builds trust and puts your brand in the lists and AI recommendations people check.

See our media relations, thought leadership, and AEO services, or compare plans from $4,000/month.

FAQ

Common questions.

How do you handle health claims?

We only pitch claims you can support, and avoid language that regulators or editors would flag.

Do you work with wellness practitioners?

Yes. Practitioners make excellent expert sources for health and lifestyle reporters.

Which media work best for wellness brands?

Health and lifestyle publications, fitness and nutrition media, best-of roundups, and wellness podcasts.

How much does it cost?

Our monthly plans start at $4,000. We recommend the right plan on the first call, based on your goals.

Let's talk

Our clients are changing the world. We make sure the world knows it.

Ready to elevate your story, sharpen your strategy, and get the attention you deserve?

Book a 20-minute consultation. We'll review your goals and map the stories and outlets that fit your business.

Book a free consultation

Prefer email? Send us a note.

So we can check which outlets fit your story before we reply.

We compile information about you when you request information from us about our services and products. The type of information that we save from you includes your name, your company, and your email address. The information compiled will be used to send you the advertising/marketing information you have requested from Classy Media PR and also to carry out informative communications of our current and future products and services and from third parties. Your data will be saved indefinitely until you express your desire to revoke our permission to use it. Your personal information will never be shared with external companies.

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